NIZO’s 2025 Offer: Sensory Evaluation by Expert Panel

Identify meaningful insights for your product development, innovation & quality control

Whether you are developing a new product, optimising and reformulating an existing one, ensuring quality and texture during shelf-life studies, or defining product positioning for marketing, sensory evaluation is essential for answering key questions such as:

• What makes consumers prefer product A over product B?
• Why are consumers complaining about my product?
• How does my product behave over time and how does it compare to competitors?
• I want to change raw material suppliers, or process parameter(s) but what impact will this have on my product?
• What are the sensory characteristics of my novel ingredient/product?

While consumer panels may offer low-cost insights, they often lack the depth and actionable guidance needed for meaningful product improvements.

You might find it frustrating to invest time and money in discovering what consumers like or dislike, but still be left without a clear roadmap for change. Or after having performed numerous sensory tests, but still failing to eliminate that persistent off-flavour or texture defect.
If these challenges sound familiar, NIZO’s offer, Sensory Evaluation By Expert Panel, is here to help!

Our expert panel not only identifies the problem — we also define the sensory challenge and deliver tailored solutions. Rely on NIZO’s sensory research expertise to provide actionable insights for product development, innovation, and quality control.

>> Fill in the form to download the leaflet

Rudy Simons
Business Development Manager
M: +31 (0) 6 292 179 94
E: rudy.simons@nizo.com